The Shmooze

Tavi Gevinson Adds Author to Resume

By Reuters

getty images
Tavi Gevinson

Tavi Gevinson has accomplished more in her 16 years than most people double her age.

The style blogger, writer and darling of the fashion set launched a fashion blog from her suburban Chicago home before she turned 12. Two years later it was getting 50,000 hits a day and she was a fixture in the front row of fashion shows in New York, Paris and Tokyo.

Profiles of the young fashionista followed in the New York Times and the New Yorker, along with stories in French Vogue and in teen magazines.

Gevinson has added editor to her credits with the publication of “Rookie Yearbook One,” a compilation of articles, photographs and drawings from her Rookie website, which she started about 15 months ago.

“I always had it in the back of my mind that I wanted to do a print component. Each month on the site is a different theme. I eventually realized that to do a yearly book, and call it a yearbook, would be the best format,” she said.

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