The Shmooze

L.A. Federation Kicks Off Annual Phone-a-Thon

By Rex Weiner

  • Print
  • Share Share

Eight-year-old Lauren Kaufman closed the first pledge, a donation of $5000, at the Sunday February 12 kickoff for Super Week, the Jewish Federation of Greater Los Angeles’ annual fundraiser. It was the first-grader’s first time working the phones, side by side with her dad David, a twenty-year Super Week veteran, representing a crew from the Hillcrest Country Club.

It was a fast start to the day for the room full of volunteers at the Federation’s Goldsmith Center headquarters on Wilshire Boulevard, and for another group working at the Milken Jewish Community Campus across the San Fernando Valley in West Hills. Together the volunteers raised nearly half a million dollars by midday.

The approach was different from previous years, according to Federation president Jay Sanderson, who told the Forward that topping last year’s Super Week total of $4.6 million was not necessarily the point this year. “We’re reaching out to new donors,” he said, “trying to broaden our reach.” The volunteer who signed up the most pledges by Super Week’s end would receive airfare for two to Israel. Meanwhile, Federation contacts who regularly donated more than $6000 were being tapped on a more personal basis. “We’re establishing relationships,” said Sanderson.

Two of the four declared candidates for mayor of L.A. — Wendy Greuel and Jan Perry — both showed up to lend a hand. County Supervisor Zev Yaroslavsky — as yet undeclared in the mayoral race — was also expected to drop by to dial a few numbers. Sunday was also Community Service Day with volunteers at sites across the L.A. area donating their time to work with children, teens and adults with disabilities.

The Federation, which funds Jewish Family Services, among many other agencies aiding the community’s welfare and well-being, expects a total of more than 300 volunteers to participate in the Federation phone-a-thon at the two locations.


Permalink | | Share | Email | Print | Filed under: Jewish Federation of Greater Los Angeles

The Jewish Daily Forward welcomes reader comments in order to promote thoughtful discussion on issues of importance to the Jewish community. In the interest of maintaining a civil forum, The Jewish Daily Forwardrequires that all commenters be appropriately respectful toward our writers, other commenters and the subjects of the articles. Vigorous debate and reasoned critique are welcome; name-calling and personal invective are not. While we generally do not seek to edit or actively moderate comments, our spam filter prevents most links and certain key words from being posted and The Jewish Daily Forward reserves the right to remove comments for any reason.




Find us on Facebook!
  • Maybe he was trying to give her a "schtickle of fluoride"...
  • It's all fun, fun, fun, until her dad takes the T-Bird away for Shabbos.
  • "Like many Jewish people around the world, I observed Shabbat this weekend. I didn’t light candles or recite Hebrew prayers; I didn’t eat challah or matzoh ball soup or brisket. I spent my Shabbat marching for justice for Eric Garner of Staten Island, Michael Brown of Ferguson, and all victims of police brutality."
  • Happy #NationalDogDay! To celebrate, here's a little something from our archives:
  • A Jewish couple was attacked on Monday night in New York City's Upper East Side. According to police, the attackers flew Palestinian flags.
  • "If the only thing viewers knew about the Jews was what they saw on The Simpsons they — and we — would be well served." What's your favorite Simpsons' moment?
  • "One uncle of mine said, 'I came to America after World War II and I hitchhiked.' And Robin said, 'I waited until there was a 747 and a kosher meal.'" Watch Billy Crystal's moving tribute to Robin Williams at last night's #Emmys:
  • "Americans are much more focused on the long term and on the end goal which is ending the violence, and peace. It’s a matter of zooming out rather than debating the day to day.”
  • "I feel great sorrow about the fact that you decided to return the honor and recognition that you so greatly deserve." Rivka Ben-Pazi, who got Dutchman Henk Zanoli recognized as a "Righteous Gentile," has written him an open letter.
  • Is there a right way to criticize Israel?
  • From The Daily Show to Lizzy Caplan, here's your Who's Jew guide to the 2014 #Emmys. Who are you rooting for?
  • “People at archives like Yad Vashem used to consider genealogists old ladies in tennis shoes. But they have been impressed with our work on indexing documents. Now they are lining up to work with us." This year's Jewish Genealogical Societies conference took place in Utah. We got a behind-the-scenes look:
  • What would Maimonides say about Warby Parker's buy-one, give-one charity model?
  • For 22 years, Seeds of Peace has fostered dialogue between Israeli and Palestinian teens in an idyllic camp. But with Israel at war in Gaza, this summer was different. http://jd.fo/p57AB
  • J.J. Goldberg doesn't usually respond to his critics. But this time, he just had to make an exception.
  • from-cache

Would you like to receive updates about new stories?




















We will not share your e-mail address or other personal information.

Already subscribed? Manage your subscription.