The Shmooze

Ferris Bueller Returns in Superbowl Ad

By Renee Ghert-Zand

  • Print
  • Share Share
Getty Images

Life moves pretty fast: It seems like just yesterday that Ferris Bueller was taking the day off. But, believe it or not, that was already 26 years ago. And now the righteous dude is back, but it’s not clear yet what he is up to this time.

A teaser video released on Thursday indicates that Matthew Broderick, now 49, will be reprising his role as Bueller in a Superbowl ad. What product will he be hocking? It’s impossible to tell from the very short snippet shown. All we see is a middle-aged Bueller/Broderick, looking bleary-eyed and wearing a white terrycloth robe, opening the curtains on a window. His one line, “How can I handle work on a day like today?” brings back memories, but isn’t too revealing.

“The devil-may-care attitude is fine for an 18-year-old sausage king of Chicago, but scheming elusiveness is somewhat less appealing in an adult,” noted NY Mag’s Vulture. “…So, what do you think a middle-aged Bueller (Bueller? Bueller?) could advertise that wouldn’t just make you feel horribly old?”

We could spend all our time until the big game feeling old and speculating…or not. After all, we’ve waited for Bueller’s next scheme since 1986, so we can surely wait until February 5 to find out what it is.

Watch the Teaser:


Permalink | | Share | Email | Print | Filed under: Superbowl, Matthew Broderick, Ferris Bueller's Day Off

The Jewish Daily Forward welcomes reader comments in order to promote thoughtful discussion on issues of importance to the Jewish community. In the interest of maintaining a civil forum, The Jewish Daily Forwardrequires that all commenters be appropriately respectful toward our writers, other commenters and the subjects of the articles. Vigorous debate and reasoned critique are welcome; name-calling and personal invective are not. While we generally do not seek to edit or actively moderate comments, our spam filter prevents most links and certain key words from being posted and The Jewish Daily Forward reserves the right to remove comments for any reason.




Find us on Facebook!
  • This guy skipped out on seder at his mom's and won a $1 million in a poker tournament. Worth it?
  • Sigal Samuel's family amulet isn't just rumored to have magical powers. It's also a symbol of how Jewish and Indian rituals became intertwined over the centuries. http://jd.fo/a3BvD Only three days left to submit! Tell us the story of your family's Jewish heirloom.
  • British Jews are having their 'Open Hillel' moment. Do you think Israel advocacy on campus runs the risk of excluding some Jewish students?
  • "What I didn’t realize before my trip was that I would leave Uganda with a powerful mandate on my shoulders — almost as if I had personally left Egypt."
  • Is it better to have a young, fresh rabbi, or a rabbi who stays with the same congregation for a long time? What do you think?
  • Why does the leader of Israel's social protest movement now work in a beauty parlor instead of the Knesset?
  • What's it like to be Chagall's granddaughter?
  • Is pot kosher for Passover. The rabbis say no, especially for Ashkenazi Jews. And it doesn't matter if its the unofficial Pot Day of April 20.
  • A Ukrainian rabbi says he thinks the leaflets ordering Jews in restive Donetsk to 'register' were a hoax. But the disturbing story still won't die.
  • Some snacks to help you get through the second half of Passover.
  • You wouldn't think that a Soviet-Jewish immigrant would find much in common with Gabriel Garcia Marquez. But the famed novelist once helped one man find his first love. http://jd.fo/f3JiS
  • Can you relate?
  • The Forverts' "Bintel Brief" advice column ran for more than 65 years. Now it's getting a second life — as a cartoon.
  • Half of this Hillel's members believe Jesus was the Messiah.
  • Vinyl isn't just for hipsters and hippies. Israeli photographer Eilan Paz documents the most astonishing record collections from around the world:http://jd.fo/g3IyM
  • from-cache

Would you like to receive updates about new stories?




















We will not share your e-mail address or other personal information.

Already subscribed? Manage your subscription.