The Shmooze

Ferris Bueller Returns in Superbowl Ad

By Renee Ghert-Zand

  • Print
  • Share Share
Getty Images

Life moves pretty fast: It seems like just yesterday that Ferris Bueller was taking the day off. But, believe it or not, that was already 26 years ago. And now the righteous dude is back, but it’s not clear yet what he is up to this time.

A teaser video released on Thursday indicates that Matthew Broderick, now 49, will be reprising his role as Bueller in a Superbowl ad. What product will he be hocking? It’s impossible to tell from the very short snippet shown. All we see is a middle-aged Bueller/Broderick, looking bleary-eyed and wearing a white terrycloth robe, opening the curtains on a window. His one line, “How can I handle work on a day like today?” brings back memories, but isn’t too revealing.

“The devil-may-care attitude is fine for an 18-year-old sausage king of Chicago, but scheming elusiveness is somewhat less appealing in an adult,” noted NY Mag’s Vulture. “…So, what do you think a middle-aged Bueller (Bueller? Bueller?) could advertise that wouldn’t just make you feel horribly old?”

We could spend all our time until the big game feeling old and speculating…or not. After all, we’ve waited for Bueller’s next scheme since 1986, so we can surely wait until February 5 to find out what it is.

Watch the Teaser:


Permalink | | Share | Email | Print | Filed under: Superbowl, Matthew Broderick, Ferris Bueller's Day Off

The Jewish Daily Forward welcomes reader comments in order to promote thoughtful discussion on issues of importance to the Jewish community. In the interest of maintaining a civil forum, The Jewish Daily Forwardrequires that all commenters be appropriately respectful toward our writers, other commenters and the subjects of the articles. Vigorous debate and reasoned critique are welcome; name-calling and personal invective are not. While we generally do not seek to edit or actively moderate comments, our spam filter prevents most links and certain key words from being posted and The Jewish Daily Forward reserves the right to remove comments for any reason.




Find us on Facebook!
  • Mazel tov to Idina Menzel on making Variety "Power of Women" cover! http://jd.fo/f3Mms
  • "How much should I expect him and/or ask him to participate? Is it enough to have one parent reciting the prayers and observing the holidays?" What do you think?
  • New York and Montreal have been at odds for far too long. Stop the bagel wars, sign our bagel peace treaty!
  • Really, can you blame them?
  • “How I Stopped Hating Women of the Wall and Started Talking to My Mother.” Will you see it?
  • Taglit-Birthright Israel is redefining who they consider "Jewish" after a 17% drop in registration from 2011-2013. Is the "propaganda tag" keeping young people away?
  • Happy birthday William Shakespeare! Turns out, the Bard knew quite a bit about Jews.
  • Would you get to know racists on a first-name basis if you thought it might help you prevent them from going on rampages, like the recent shooting in Kansas City?
  • "You wouldn’t send someone for a math test without teaching them math." Why is sex ed still so taboo among religious Jews?
  • Russia's playing the "Jew card"...again.
  • "Israel should deal with this discrimination against Americans on its own merits... not simply as a bargaining chip for easy entry to the U.S." Do you agree?
  • For Moroccan Jews, the end of Passover means Mimouna. Terbhou ou Tse'dou! (good luck) How do you celebrate?
  • Calling all Marx Brothers fans!
  • What's it like to run the Palestine International Marathon as a Jew?
  • Does Israel have a racism problem?
  • from-cache

Would you like to receive updates about new stories?




















We will not share your e-mail address or other personal information.

Already subscribed? Manage your subscription.