The Shmooze

The Official Toothpaste of Jewish Comedians?

By Nathan Burstein

  • Print
  • Share Share
Getty Images
Just look at those pearly whites!

A pair of Jewish comedians are going the extra smile for the father of a friend.

Sarah Silverman and Adam Sandler are both endorsing Supersmile, a tooth-whitening product invented by dentist Irwin Smigel, whose website proclaims him “the father of aesthetic dentistry.” The pair provided testimonials in keeping with their comic styles, with Sandler claiming his teeth “were starting to look like cheese doodles” before he began using the product, and Silverman declaring, “Holy crap, my teeth are definitely whiter!”

The well-connected Dr. Smigel has an impressive roster of famous endorsers: others include Jimmy Fallon, Ivana Trump and Kelly Ripa.

While the Shmooze can only assume Supersmile is indeed miraculous, the New York Daily News notes that the line-up isn’t a coincidence — at least a few of the celebrities are pals with the dentist’s son, Robert Smigel, who like both Sandler and (for one season) Silverman has worked on “Saturday Night Live.”

The younger Smigel’s most famous creation, Triumph the Insult Comic Dog, also endorses the tooth-whitening powers of Supersmile. That’s a particular meaningful plug, given that the canine puppet often performs while chomping a cigar.


Permalink | | Share | Email | Print | Filed under: Toothpaste, Saturday Night Live, Supersmile, Sarah Silverman, Robert Smigel, Irwin Smigel, Adam Sandler

The Jewish Daily Forward welcomes reader comments in order to promote thoughtful discussion on issues of importance to the Jewish community. In the interest of maintaining a civil forum, The Jewish Daily Forwardrequires that all commenters be appropriately respectful toward our writers, other commenters and the subjects of the articles. Vigorous debate and reasoned critique are welcome; name-calling and personal invective are not. While we generally do not seek to edit or actively moderate comments, our spam filter prevents most links and certain key words from being posted and The Jewish Daily Forward reserves the right to remove comments for any reason.




Find us on Facebook!
  • The Workmen's Circle is hosting New York’s first Jewish street fair on Sunday. Bring on the nouveau deli!
  • Novelist Sayed Kashua finds it hard to write about the heartbreak of Gaza from the plush confines of Debra Winger's Manhattan pad. Tough to argue with that, whichever side of the conflict you are on.
  • "I’ve never bought illegal drugs, but I imagine a small-time drug deal to feel a bit like buying hummus underground in Brooklyn."
  • We try to show things that get less exposed to the public here. We don’t look to document things that are nice or that people would like. We don’t try to show this place as a beautiful place.”
  • A new Gallup poll shows that only 25% of Americans under 35 support the war in #Gaza. Does this statistic worry you?
  • “You will stomp us into the dirt,” is how her mother responded to Anya Ulinich’s new tragicomic graphic novel. Paul Berger has a more open view of ‘Lena Finkle’s Magic Barrel." What do you think?
  • PHOTOS: Hundreds of protesters marched through lower Manhattan yesterday demanding an end to American support for Israel’s operation in #Gaza.
  • Does #Hamas have to lose for there to be peace? Read the latest analysis by J.J. Goldberg.
  • This is what the rockets over Israel and Gaza look like from space:
  • "Israel should not let captives languish or corpses rot. It should do everything in its power to recover people and bodies. Jewish law places a premium on pidyon shvuyim, “the redemption of captives,” and proper burial. But not when the price will lead to more death and more kidnappings." Do you agree?
  • Slate.com's Allison Benedikt wrote that Taglit-Birthright Israel is partly to blame for the death of American IDF volunteer Max Steinberg. This is why she's wrong:
  • Israeli soldiers want you to buy them socks. And snacks. And backpacks. And underwear. And pizza. So claim dozens of fundraising campaigns launched by American Jewish and Israeli charities since the start of the current wave of crisis and conflict in Israel and Gaza.
  • The sign reads: “Dogs are allowed in this establishment but Zionists are not under any circumstances.”
  • Is Twitter Israel's new worst enemy?
  • More than 50 former Israeli soldiers have refused to serve in the current ground operation in #Gaza.
  • from-cache

Would you like to receive updates about new stories?




















We will not share your e-mail address or other personal information.

Already subscribed? Manage your subscription.