The Shmooze

Israelis Can't Get Enough Facebook

By Renee Ghert-Zand

  • Print
  • Share Share

We all know that Israelis spend more time than the rest of us on certain things, like defending their country, starting cool hi-tech start-ups, and eating really good hummus. What we might not have guessed is that they also spend more time on social networking websites than we do.

According to a global survey conducted and released earlier this week by comScore, Inc., a source of digital market intelligence, Israel ranked highest in time spent per visitor on social networking sites, averaging 10.7 hours per person for the month of April. The average Israeli apparently socializes online far more than his American or Canadian counterpart, who logs only 5.2 and 6.4 hours per month, respectively. Russia came in second with 10.3 hours of social networking per visitor, followed by Argentina with 8.4 hours, Philippines with 7.9 hours and Turkey with 7.8 hours.

The Israeli business site Globes reported on the survey and postulated that had the study focused on users of specific social networking sites such as Facebook, Twitter and LinkedIn, results would have shown even more activity on the part of Israelis (the comScore survey looked at all Internet subscribers in Israel).

Globes cited another survey from April that showed that weekly exposure of Facebook use in Israel grew 5.1%, bringing it up to 73% (second after Google’s 89%.) According to comScore, 3.4 million Israelis are on Facebook, the biggest social networking site in the world. In this regard, tiny Israel isn’t #1, but rather ranks 37th in the world. However, these 3.4 million constitute 46% of the Israeli population, a percentage not far behind that of Facebook users in the U.S. (48%).

Whether spending so much time on social networking is a good or a bad thing is debatable. But you can’t argue with the survey results, given that Israelis like to stay connected and always have something to say.


Permalink | | Share | Email | Print | Filed under: Twitter, Social Networking, Israel, Internet, Facebook

The Jewish Daily Forward welcomes reader comments in order to promote thoughtful discussion on issues of importance to the Jewish community. In the interest of maintaining a civil forum, The Jewish Daily Forwardrequires that all commenters be appropriately respectful toward our writers, other commenters and the subjects of the articles. Vigorous debate and reasoned critique are welcome; name-calling and personal invective are not. While we generally do not seek to edit or actively moderate comments, our spam filter prevents most links and certain key words from being posted and The Jewish Daily Forward reserves the right to remove comments for any reason.




Find us on Facebook!
  • Are Michelangelo's paintings anti-Semitic? Meet the Jews of the Sistine Chapel: http://jd.fo/i4UDl
  • What does the Israel-Hamas war look like through Haredi eyes?
  • Was Israel really shocked to find there are networks of tunnels under Gaza?
  • “Going to Berlin, I had a sense of something waiting there for me. I was searching for something and felt I could unlock it by walking the streets where my grandfather walked and where my father grew up.”
  • How can 3 contradictory theories of Yiddish co-exist? Share this with Yiddish lovers!
  • "We must answer truthfully: Has a drop of all this bloodshed really helped bring us to a better place?”
  • "There are two roads. We have repeatedly taken the one more traveled, and that has made all the difference." Dahlia Scheindlin looks at the roots of Israel's conflict with Gaza.
  • Shalom, Cooperstown! Cooperstown Jewish mayor Jeff Katz and Jeff Idelson, director of the National Baseball Hall of Fame, work together to oversee induction weekend.
  • A boost for morale, if not morals.
  • Mixed marriages in Israel are tough in times of peace. So, how do you maintain a family bubble in the midst of war? http://jd.fo/f4VeG
  • Despite the escalating violence in Israel, more and more Jews are leaving their homes in Alaska to make aliyah: http://jd.fo/g4SIa
  • The Workmen's Circle is hosting New York’s first Jewish street fair on Sunday. Bring on the nouveau deli!
  • Novelist Sayed Kashua finds it hard to write about the heartbreak of Gaza from the plush confines of Debra Winger's Manhattan pad. Tough to argue with that, whichever side of the conflict you are on.
  • "I’ve never bought illegal drugs, but I imagine a small-time drug deal to feel a bit like buying hummus underground in Brooklyn."
  • We try to show things that get less exposed to the public here. We don’t look to document things that are nice or that people would like. We don’t try to show this place as a beautiful place.”
  • from-cache

Would you like to receive updates about new stories?




















We will not share your e-mail address or other personal information.

Already subscribed? Manage your subscription.