The Jew And The Carrot

Dispatches From Kosherfest 2012

By Liz Alpern and Jeffrey Yoskowitz

Liz Alpern and Jeffrey Yoskowitz
Liz Alpern and Jeffrey Yoskowitz at Kosherfest 2012.

Kosherfest, the largest (and only) kosher food industry trade show in the world, hosted its 24th annual expo in Secaucus, NJ, on November 13th and 14th. Thousands of players in the kosher food world show up each year, from giants like Manischewitz, Streit’s and Osem, to the godfathers of kosher certification, including the big four: the Orthodox Union, Circle K, Star-K and Kof-K.

But a multitude of small, niche entrepreneurs in the industry show up as well, reflecting not just the trajectory of kosher food over the years, but the way in which overarching American food trends filter into the Orthodox world. Kosherfest is a far cry from the artisan food world of Brooklyn, where we are from — and where our business, The Gefilteria, is located. So we went down to New Jersey to report as independent purveyors. Here’s our minute-by-minute view of this very kosher landscape.

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